Business Management
| Grantham's Degree Programs | Credit Hours |
| Bachelor's of Business Management | 121 credit hours |
| Associate of Business Management | 61 credit hours |
Business Management Program Description
The Business Management program provides a comprehensive environment of managerial theories, techniques, and processes that transcend any industry. While the Business Administration and Business Management programs both offer foundations in business and management theory, the management program offers real-world foundations in areas that impact human capital in the workplace - employment law, human resource management, and labor relations. Additionally, this program will also explore public relations, marketing communications and marketing analysis strategies as well as the evolution and methodologies of Total Quality Management (TQM) tools such as Six Sigma and Just-In-Time (JIT) management strategies that give today's manager the competitive edge to succeed.
Business Management Course Highlights
| HU260 | Strategies for Decision Making |
| BA225 | Managerial Accounting |
| BA301 | Business & Society |
| BA330 | Marketing Communications |
| BA325 | Labor Relations |
| BA340 | Human Resource Management |
| BA370 | Employment Law |
| BA430 | Quality Management |
| BA440 | Marketing Analysis |
| BA460 | Public Relations |
View the Associate Degree Curriculum
View the Bachelor's Degree Curriculum
"College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities."U.S. Department of Labor |
Career Specific Information
Marketing Managers:
Marketing Managers determine the demand for products and services offered by a firm and its competitors and identify potential customers. They develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. They oversee product development or monitor trends that indicate the need for new products and services.
| 7-year Job Growth Forecast:
In the next 7 years, the Marketing Management field is projected to grow by over 17,442 full and part-time jobs annually. |
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| Average Salaries:
If you choose to work in the Marketing Management field, you can expect to earn: |
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| The Job Market:
In 2005, there were over 640,000 positions in the Marketing Management field. |
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| The information on Job Titles, Salary, Job Growth, and Descriptions was assembled primarily from information from MONEY Magazine, Salary.com, and the BLS May '05 National Occupational Employment and Wage Estimates study. They are not promises or guarantees, and they should not take the place of prospective students doing their own research on other possible career outcomes. | |
You can start today...We've tailored our processes to fit around you, and we've made it so simple that you can be enrolled and ready to start classes in as little as 24 hours. Fill out an online application, talk with an Admissions Representative about your interests, transfer previous credits, and start experiencing what an online education can do for you. |
 To talk with an Admissions Representativeabout enrolling call: 800-955-2527 |
